CREATIVISION - ONLINE ADVERTISING
Ce inseamna publicitate online?
In esenta, publicitatea online este cea ce ne spune si numele: publicitate in www pentru a livra mesajul de marketing audientei. Exemplele si posibilitatile sunt nenumarate si amintim aici doar cateva: publicitate contextuala in motoarele de cautare, bannere, rich media, reclame in retele sociale, anunturi online, retele de publicitate, publicitate prin email.
Un avantaj important al publicitatii online este ca nu avem o limita de timp, geografica sau o limita a continutului. Teoretic ,putem oferi oricata informatie, oricui, oriunde. O componenta in crestere este publicitatea interactiva, prin implicarea consumatorului, o componenta care se pare ca pune lumea din publicitate la grele incercari, mai ales pe cei care au adoptat strategii intreruptive.
Ok, toate bune si frumoase dar pana la urma care din variantele de publicitate online ti se potriveste? Cum sa cheltui eficient bugetul de publicitate? Creativision te ajuta sa iei cea mai buna decizie, furnizand servicii de achizitie si selectie de media.
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What is online advertising?
Online Advertising is all about advertising over the World Wide Web to deliver the marketing message to the audience. Examples of online advertising include contextual ads on search engine results pages, banner ads, rich media ads, social network advertising, online classified advertising, advertising networks, email marketing.
A major result of online advertising is information and content that is not limited by geography or time. The emerging area of interactive advertising presents fresh challenges for advertisers who have adopted an classical interruptive strategy.
Which one is better for you? How to spend efficient your advertising budget? We'll help you to make the best decision. We deliver services of online media planning and mediabuying.
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